Build Shopify websites that clients pay premium for
Standout Shopify is the course, community, and resource library for designers building high-value Shopify websites.
Step into our
Standout membership
The monthly membership grows with the platform: new lessons, new code techniques ,and new workshops as Shopify evolves, alongside a curated path through fundamentals, growing library of easy-to-install features, business success resources, intentional use of AI, and a creative mentor in your corner while you build.
$247/mo $197/mo
Intro price ends on May 31, 2026
(Come and go as you need to)
What’s in-store for you
Press play for a quick tour. I'll walk you through the community, the lessons, the resources, and the support waiting for you inside.
### Our Course Collection
Take what you need, when you need it. Whether you're starting from your first Shopify project or troubleshooting a section on a live build, the lessons meet you where you are.
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Business Unit
A complete client journey system for your Shopify studio: how to attract the right clients, price your offers, and run projects without second-guessing every step. Plug-and-play proposal templates, discovery scripts, contract references, and welcome emails are all included so you can start using them on the next inquiry that lands in your inbox.
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Designing for eCommerce
Design Shopify sites with the strategy, accessibility, and performance standards. You'll move from discovery and website strategy into design guidelines for every key page, so the work is intentional from the first wireframe.
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Shopify Basics
Shopify fundamentals you'll carry into every project, no matter which theme you're working with. From your partner account and store setup to the theme editor, apps, shipping, taxes, and launch, you'll know your way around the platform before a single line of code enters the picture.
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Shopify Build (Dawn)
A full Shopify build, taught hands-on with our Esencia theme as your starting point. Once you've mastered theme settings, the Power Section, product pages, metafields, page templates, and store filtering inside Esencia, you can apply the same skills to other Shopify theme.
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Shopify Code (Dawn)
Code is your creative instrument in Shopify, and your foundation for leveraging tools like AI. You'll move from CSS fundamentals through pseudo-classes, animations, and Liquid into reading and modifying theme files, with the literacy to recognize good code, debug what AI tools generate, and adapt it to any theme.
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Master Shopify AI
Use AI with intention in your Shopify projects. The first lessons cover an introduction to Shopify AI, prompting techniques, and refinement, with more workshops added regularly as the tools and your craft evolve together.
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Klaviyo Essentials
Offer Klaviyo as part of your Shopify packages and grow what each client is worth. The lessons walk you through setup, sign-up forms, email templates, essential flows, campaigns, and segments, with everything you need to handle a basic Klaviyo build from start to handoff.
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Figma Essentials
Build a working foundation in Figma, the design tool you'll carry into every project from here on. From interface basics and grids to components, auto layout, and asset delivery, you'll be ready to design Shopify mockups, brand assets, and any other web project with confidence.
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Scroll-based animations
Bring your Shopify sites to life with scroll-based animations using GSAP. Starting with rotate on scroll, slide from left and right, and scale down on scroll, this is a growing library of motion techniques you can apply to any Shopify theme.
### The Resource Library
Always growing, always current. The code, templates, and starter theme stay aligned with the latest Shopify updates, and new resources arrive in the library every month.
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The Shopify Code Toolkit
A growing library of ready-to-use Shopify sections, code snippets, and design references, organized inside Notion. Copy, paste, and adapt to whichever theme your client project lives in.
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Knowledge Base
Every template, script, and contract reference from the lessons, organized in a searchable Notion workspace. From the first inquiry email to the final handoff, the resources are right where you need them.
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Esencia Starter Theme
Our polished, Dawn-based starter theme, available for unlimited client use and yours to keep beyond your membership. Theme support, updates, and lessons live inside the membership, so you have a place to turn while you're actively building with it.
### Upcoming Resources
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Shopify Build (Horizon)
June - July 2026
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Shopify Code (Horizon)
August - Sept 2026
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Claude for Shopify Dev
October - Dec 2026
Step into our
Standout membership
The monthly membership grows with the platform: new lessons, new code techniques ,and new workshops as Shopify evolves, alongside a curated path through fundamentals, growing library of easy-to-install features, business success resources, intentional use of AI, and a creative mentor in your corner while you build.
$247/mo $197/mo
(Come and go as you need to)
YOUR MENTOR
HI THERE,
I’M Rache
Iam a self-educated web designer & developer on a mission to enable creative entrepreneurs to build standout sites.
You might know me by my signature course, Standout™️ Squarespace. But what you might not know is that I didn’t have any coding knowledge from the start. When I quit my job as a chemical engineer, all I had was the determination to try something different.
Learning the code was far from easy. I made lots of mistakes untangling pages of Google results & forum threads, trying to make CSS snippets from strangers work. Sometimes they did. More often I spent hours troubleshooting the error later.
I started Standout™️ because I sincerely believe that web design & development shouldn’t feel confusing or frustrating. It can also be a rewarding & fulfilling career with the right guidance.
Standout Shopify is just another way for me to help you get there. And I would love any chance to accompany you on your next step towards your dream business. Can’t wait to see what you’ll create.
KIND WORDS from STUDENTS
The CORE
CURRICULUM
Level One:
SHOPIFY Fundamentals
Every exceptional online shop starts with a blueprint. Before we even dig into the code, let’s explore the Shopify 2.0 design & development workflow from strategy to launch. What better way of looking under the hood than a walkthrough of your feature-rich base theme, Esencia? We will work on an actual case study for the brand, Estudio Persona.
The Standout Checklist from design to launch
Design Strategy for eCommerce + our most raved about Website Strategy Template.
Wireframe Design Principles
Efficiently configuring Shopify websites: from product set-up to order testing.
Exploring built-in features, sections, and templates
Building websites with accessibility, performance and speed in mind.
Leveraging Shopify 2.0 features: store filtering, variants and the magic of metafields
App and Features Library
No prior knowledge of Shopify, Adobe XD or Figma is required.
Level Two:
SHOPIFY CSS
Looking to spruce up the online shop a bit more? It’s time for us to fix those product aisles by styling them using CSS. In recreating the Creativa mockup, you’d be surprised with how much you can actually do in your Shopify Code Editor.
Scoping the right selectors for typography & layout
Responsiveness and Cross-browser testing and Smart Coding Techniques to make sure customizations are properly applied even when the theme is duplicated.
Creative layouts using pseudo- & background elements
Adding engaging animations
Efficient methods to install custom fonts
All CSS concepts can be applied to ANY Shopify theme (free or paid)
Level Three:
SHOPIFY Liquid
Create your own custom sections and modify existing sections by learning Liquid.
Beginner guide to Liquid and JSON
JSON and Liquid basics to make customization options available to users.
Adding custom sections & elements to existing themes
Streamlining & optimizing your Shopify backend
All Liquid & JSON concepts can be applied to any Shopify theme (free or paid)
Level Four:
BUSINESS UNIT
Once you’re fairly confident with your tech skills, we can start talking about what else you need to know about running a Shopify design business. Here are the things that trip up many people in the beginning: how to find your ideal clients, price at a premium, and stand out.
Defining your Brand Promise to attract the right clients
Onboard with Confidence using our proposal templates, discovery call scripts, welcome guide and contract references.
Notion Dashboard for eCommerce Projects
Discovery Questionnaire and Website Copy Prompts
SHOWCASE
SHOWCASE
Here’s how our current Standout members are applying templates, techniques, and support provided inside Standout Shopify
Shopify Template by @pearler_work
Freja.nyc by @studioantheia
hartandflorashop.com by @brightenmade
trenzadosdecutemu.com by @_carolina.studio
sereine.com by @studioheavenly
Shopify Template by @pearler_work
eothencircle.com by @soireedesign
FAQs
Anything else you want to ask?
You might find what you’re looking for here.
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Standout Shopify is a come-and-go-as-you-need membership. While your membership is active, you may save your copy of the theme and code techniques, watch all the video lessons and workshops, and get personalized support. You may continue using what you've learned and what you've saved even if you pause your membership. However, your access to these resources will be removed while your membership is inactive, and restored once you reactivate.
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Standout Shopify is suited for designers of all levels. I know there are too many courses for the basics, but not enough about advanced concepts. I made this course to cover both, enabling you to develop a holistic skillset that makes the most out of Shopify’s functionalities.
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Squarespace’s strength lies in digital publishing for content creators & service providers. But if your client needs granular control over e-commerce (think taxes, shipping rates, payment gateways, variants, filtering) then Shopify is their best bet.
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All modules are available upon enrollment.
You will also receive immediate access to the community workshops and support after enrollment.
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The course might not be for you if you already have an extensive knowledge in coding Liquid. However, Squarestylist has a unique way of creatively using code to create stylish features. If you are interested in learning how Rache creatively combines design & code in a simple manner, you may still consider Standout Shopify.
Step into our
Standout membership
The monthly membership grows with the platform: new lessons, new code techniques ,and new workshops as Shopify evolves, alongside a curated path through fundamentals, growing library of easy-to-install features, business success resources, intentional use of AI, and a creative mentor in your corner while you build.
$247/mo $197/mo
Intro price ends on May 31, 2026
(Come and go as you need to)